Bikes.

I have produced the 'look' (graphics, colours etc) for around 50 bikes, here are a selection of my favourites.

Amplitude BMX.

I chose low key graphics as riders like to pull the stickers off and put their own on to get that custom look.

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We shot these in a working steel plant in Milton Keynes. I drained the colour from the background to give a more industrial look and to help the bikes pop out.

Above and below is one of the sponsored riders, Paul King, test riding - he also helped design the bike spec with Bike Design hero Simon Wild.

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Heres another pro rider, Lance Mcdermott, testing his custom Amplitude BMX at Rampworx Skatepark in Manchester.

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Saracen Myst Downhill bike

Here it is being ridden:

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The frameset:

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and in the snow - photo copyright to Luca Orlandini (luca-orlandini.com)

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Saracen Clevermike Urban bike

Above is how I laid out the decals for the factory to add to the bike. The aim was to create a commercial version of a city courier style fixed gear bike.

 

Amplitude Dirt Jump Bikes

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Above is a custom Amplitude Dirt Jump bike for Lance Mcdermott with green spokes.

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Lance riding at Ramworx Skatepark in Manchester.

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This is Lance with his custom white Amplitude.

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Lance riding his white version Ampltude in Munich this year. (www.lance-mcdermott.com)

 

Zen Hardtail Trail bikes

 

Ariel Suspension Trail bikes

Above are the graphics - it comes as a sticker set so people can customise as they like or have the bike clean and stickerless.

 

Kili - pricey hardtail trail bikes

Frameset:

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Titanium Kili - retails at £3000 for the full bike:

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